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11 Questions To Start A UX Project: A step-by-step guide to make UX work from the first meeting (User Experience Design & Strategy Books) Review

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How can User Experience Designers start a project ensuring that it’ll be successful and profitable?

• Why some projects go well and some don’t?
• What makes them comprehensible?
• Is there a pattern to make them better?

Mariano Goren explains how he tackles on any project with a simple questionnaire that will make prospects reveal the 10% of the information that is needed to craft the 90% of a great UX project.

Through 11 down-to-earth qu


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